{"id":267,"date":"2019-10-02T12:57:52","date_gmt":"2019-10-02T12:57:52","guid":{"rendered":"https:\/\/bridge259.qodeinteractive.com\/?post_type=portfolio_page&#038;p=267"},"modified":"2026-04-02T14:24:05","modified_gmt":"2026-04-02T14:24:05","slug":"marketing-department","status":"publish","type":"portfolio_page","link":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department","title":{"rendered":"Lullaboo"},"content":{"rendered":"<p>This project involved designing a full packaging <strong>die-line<\/strong> and <strong>bottle label<\/strong> for my own body wash &#8220;Lullaboo&#8221;, a product intended for babies. The main objective was to convey <b>gentleness, trust, <\/b>and<b> serenity<\/b>. This was achieved through a <b>soft, cloud-like aesthetic<\/b> dominated by a pale blue and white color palette, suggesting calmness and cleanliness. The background features <strong>bubbles<\/strong> and <strong>star motifs<\/strong> that reinforce the product name, &#8220;Milk Cloud&#8221;.<\/p>\n<p data-path-to-node=\"3\">The information is balanced by blending visuals with important details, such as tear-free claims, ingredients, and hypoallergenic certifications. I used a <strong>clean<\/strong>, <strong>modern sans-serif typography<\/strong>, making everything is clarified both French and English text.<\/p>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This project involved designing a full packaging die-line and bottle label for my own body wash &#8220;Lullaboo&#8221;, a product intended for babies. The main objective was to convey gentleness, trust, and serenity. This was achieved through a soft, cloud-like aesthetic dominated by a pale blue&#8230;<\/p>\n","protected":false},"author":1,"featured_media":7070,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","portfolio_category":[87],"portfolio_tag":[24],"class_list":["post-267","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-body-wash-packaging","portfolio_tag-illustrator"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lullaboo - Astrid Barboza Portfolio<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lullaboo - Astrid Barboza Portfolio\" \/>\n<meta property=\"og:description\" content=\"This project involved designing a full packaging die-line and bottle label for my own body wash &#8220;Lullaboo&#8221;, a product intended for babies. The main objective was to convey gentleness, trust, and serenity. This was achieved through a soft, cloud-like aesthetic dominated by a pale blue...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department\" \/>\n<meta property=\"og:site_name\" content=\"Astrid Barboza Portfolio\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-02T14:24:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/wp-content\/uploads\/2025\/11\/Box_Mockup_1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department\",\"url\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department\",\"name\":\"Lullaboo - Astrid Barboza Portfolio\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Box_Mockup_1.jpg\",\"datePublished\":\"2019-10-02T12:57:52+00:00\",\"dateModified\":\"2026-04-02T14:24:05+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department#primaryimage\",\"url\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Box_Mockup_1.jpg\",\"contentUrl\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Box_Mockup_1.jpg\",\"width\":2560,\"height\":1920,\"caption\":\"Mockup\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?portfolio_page=marketing-department#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?post_type=portfolio_page\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Lullaboo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/#website\",\"url\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/\",\"name\":\"Astrid Barboza Portfolio\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lullaboo - Astrid Barboza Portfolio","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Lullaboo - Astrid Barboza Portfolio","og_description":"This project involved designing a full packaging die-line and bottle label for my own body wash &#8220;Lullaboo&#8221;, a product intended for babies. The main objective was to convey gentleness, trust, and serenity. This was achieved through a soft, cloud-like aesthetic dominated by a pale blue...","og_url":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department","og_site_name":"Astrid Barboza Portfolio","article_modified_time":"2026-04-02T14:24:05+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/wp-content\/uploads\/2025\/11\/Box_Mockup_1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department","url":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department","name":"Lullaboo - Astrid Barboza Portfolio","isPartOf":{"@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department#primaryimage"},"image":{"@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department#primaryimage"},"thumbnailUrl":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/wp-content\/uploads\/2025\/11\/Box_Mockup_1.jpg","datePublished":"2019-10-02T12:57:52+00:00","dateModified":"2026-04-02T14:24:05+00:00","breadcrumb":{"@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department#primaryimage","url":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/wp-content\/uploads\/2025\/11\/Box_Mockup_1.jpg","contentUrl":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/wp-content\/uploads\/2025\/11\/Box_Mockup_1.jpg","width":2560,"height":1920,"caption":"Mockup"},{"@type":"BreadcrumbList","@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?portfolio_page=marketing-department#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?post_type=portfolio_page"},{"@type":"ListItem","position":3,"name":"Lullaboo"}]},{"@type":"WebSite","@id":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/#website","url":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/","name":"Astrid Barboza Portfolio","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/portfolio_page\/267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/portfolio_page"}],"about":[{"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/types\/portfolio_page"}],"author":[{"embeddable":true,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=267"}],"version-history":[{"count":2,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/portfolio_page\/267\/revisions"}],"predecessor-version":[{"id":7191,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/portfolio_page\/267\/revisions\/7191"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=\/wp\/v2\/media\/7070"}],"wp:attachment":[{"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=267"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_category&post=267"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/astrid-alexandra-barboza-osorio.graphicandwebdesign.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_tag&post=267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}